The B2B Construction Marketing
Funnel Case Study

What's inside

• The 4 highest-intent entry points that pull US office buildout buyers in, Google Search, LinkedIn founder posts, geo-targeted paid ABM, and short-form video.

• 5 lead magnets that actually convert in this niche: Space Planner, TI Allowance Negotiator, Cost Calculator, Red-Flag Checklist, and Benchmark Report.

• The full 5-stage funnel flow from anonymous click to signed contract: Discovery → Attract → Convert → Nurture → Close.

• A 4-step email and DM nurture sequence that turns free downloads into booked discovery calls.